June 8, 2022

Sales Manager

Maintain and develop existing business, identify, pursue and convert profitable new business opportunities and develop a strong pipeline within targeted market segments.


  • Nurturing existing customer relationships to ensure maintenance and growth of business.
  • Continuously searching for new customers who fit within the defined scope of the sales function in order to increase sales and profits.
  • Clearly understanding customers’ strategies, business plans, buying behaviours & needs.
  • Developing & implement strategies, budgets & plans to ensure the sales function is aligned with customer needs.
  • Developing & driving sales opportunities within target markets to ensure Company meets its targets & beats the competition.
  • Tracking market and competitor activity to provide insight on which product and service initiatives should be pursued to increase CRP competitiveness.
  • To assist, as requested, other sales personnel and Business Groups according to the needs of the business.
  • To work in accordance with the Company’s standard operating procedures complying with our requirements to meet and exceed the international quality standard BS EN ISO 9001.

Main Duties:

  • To Visit with existing customers, make contact with potential new customers and clearly document all such contacts.
  • To receive sales enquiries and translating same into sales quotations with support as required.
  • To travel extensively within all of the United Kingdom and overseas as required.
  • To assist with the preparation of and attend at trade exhibitions as required.
  • To conduct careful contract review of incoming sales orders ensuring full compliance with the tender/proposal. To document such orders into works orders with all associated details.
  • Where necessary liaising with purchasing in respect of outsourced components and products to obtain accurate costings. To assist in the compilation of costings and spreadsheets.
  • Where necessary liaising with technical, manufacturing and project departments in respect of lead times, material and tooling availability.
  • To assist and support the Product Group with the preparation of data sheets, press releases and promotional material for the Company’s products.

To carry out of presentations as necessary to clients.

Knowledge, Skills & Abilities:

  • Effective oral and written communication skills.
  • Deliver excellent customer satisfaction by continuously meeting and exceeding expectations.
  • Understand customer needs and develop interventions to fulfil requirements.
  • Ensure excellent service delivery through operational excellence.
  • Strong interpersonal skills.
  • Excellent computer skills.
  • Excellent attention to detail.
  • Excellent organisation skills


  • College educated or Technical background, or equivalent qualification in an engineering or sciences discipline


  • In high-value sales.
  • Building strong customer relationships.
  • Leading major sales opportunities.
  • Offshore business issues awareness.
  • Technical product knowledge.

Working Environment:

  • Office based role.
  • Frequent travel, domestic and overseas.
  • Occasional out-of-hours working to accommodate time zone variations.